Full Notification

Join Us on July 31 st for a Day of Social Media Conversation

Help Us Save Kids From Heatstroke

As we approach rising summer temperatures, the danger for kids left in hot vehicles increases exponentially: at least 13 children have already died this year from vehicular heatstroke.

Heatstroke is the leading cause of non-crash vehicle fatalities for children 14 and under. Nearly every 10 days, a child dies from being left in a hot vehicle. More than half (52%) of kids who died from vehicular heatstroke were “forgotten” by their caregiver. This is a 100-percent preventable tragedy.

NHTSA is asking you to help us raise awareness about the dangers of kids and cars through a concerted day-long social media conversation. We’re asking our State and safety partners to tweet and post on Facebook every 30 minutes on July 31st from 8 a.m.
to 4 p.m. @NHTSAgov will be using the hash tags #checkforbaby and #heatstrokekills on all its social media posts, and we’d like you to do the same.